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Athito Retail – Generating Traffic With Google AdWords

Founded in 2003 and with an exemplary client list built purely from word of mouth and recommendation, Athito Retail has delivered over 250 successful projects on behalf of leading UK and international retailers and consumer brands for more than 10 years. The client list consists of Tesco, M&S, Selfridges, Fortnum & Mason, Debenhams, ASDA, Whistles, The Conran Shop, moo.com, B&Q and Lakeland to name a few.

The challenge faced by Athito Retail was that the retail consultancy sector is very competitive and the client only wanted to adopt ethical marketing and seo techniques to promote their brand.  The client did not want to use social media, blogging or email marketing for their marketing.  This gave our team very little to work with.

The Proposal

With a rebranded website launched in 2014, Athito needed a digital marketing partner that understood Athito’s ethos and the marketplace it operated within. With a growing customer base, Athito’s goal is to expand its market share in UK. Tabaq was selected to design, research, implement and manage the PPC (Pay Per Click) campaign for Athito Retail.

The Outcome

Within the first three months of running the campaign, the site visitors doubled leading to a conversion. Tabaq since then has worked closely with Athito Retail refine and improve the campaign month on month strengthening Athito’s position and domain authority. Staying within the guidelines provided by the client, we achieved our overall goal. 

Athito Retail
  • Amanda Hancox Wears London
    — Amanda Hancox, Wears London
    The team over at Tabaq have been fantastic from start to finish. I came to them with very limited timescales after having an issue with my current ecommerce platform with magento and needing to move from magento to Shopify as quickly as possible. From the first conversation with Sultan he completely understood what I wanted and walked me through the process step by step. The team have gone over and above every step of the way and I am very happy with the end product. They were very patient with me and gave me a wealth of support and advice around additional things that I could do myself to get the very best out of the platform.   I now have the ecommerce platform that I wanted but also a team that I expect to work with closely moving forward.
  • Tabaq Client Suzann Alvarez of ZipTy Racing
    — Suzann Alvarez, Zip-Ty Racing
    Tabaq, really made the transition from BigCommerce to Shopify flawless. Ziptyracing.com looks and feels great. Professional team and results is the product of our business with Tabaq. It was a pleasure working with them, and they always made us feel involved, with out making us feel under knowledged. It's scary dealing with internet especially when your not tech savvy. Thank you Tabaq for everything. Look forward to working with you in the future.

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