Shopify store design for Frames Foundry

Tabaq client frames Foundry Homepage

The Challenge for Frames Foundry

Design a store with custom lens selection process.

Frames Foundry is an online retailer of prescription glasses and needed functionality which is not offerd by off-the-shelf features of a standard Shopify store.  The client wanted their users to be able to filter on frame shape, face shape, material, gender, brand, price, dimensions and a number of other variables making the frame selection process easy.

Designing a retail brand in a competitive marketplace, the client required a design which is highly customised and provided a custom order process allowing the customers to enter their prescription onilne and select lenses for their frames. Theme customisation was required to show “Free Lenses Included” text with each product listing along with other information which the end customer wanted to see.

Tabaq Client Frames Foundry Solution

The Solution

Custom Shopify store design for Frames Foundry.

Team Tabaq took on this challenging task of creating an online eyewear store for Frames Foundry. The customisations included bespoke theme design, custom side bar to provide filtering on frame shape, face shape, material, usage  and other variables. Shopify Experts development team also came up with a frame and lens selection process making it easier for customers to select glasses, enter prescription, select lenses and enter the order to the cart.


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